🚀 3-Month Course: Digital Marketing Mastery — SEO, SMM & Strategy

Duration: 12 weeks
Sessions: 3–4 per week (2 hours each)
Mode: Online or In-Person
Language: English & Hindi
Audience: Entrepreneurs, freelancers, students, content creators, marketing professionals

📘 Month 1: Foundations of Digital Marketing & SEO

• Week 1–2: Digital Marketing Overview — channels (SEO, SMM, Email, Content, PPC), buyer personas, funnels
• Week 3–4: SEO Fundamentals — on-page SEO, off-page SEO, technical SEO
• Practical Task: Audit a website and optimize one page for SEO

📱 Month 2: Social Media Marketing (SMM)

• Week 5–6: Platform Strategies — Facebook, Instagram, LinkedIn, Twitter, YouTube; content types; scheduling tools
• Week 7–8: Engagement & Growth — hashtags, community building, influencer marketing, analytics
• Practical Task: Design and schedule a 7-day campaign for a brand or cause

💼 Month 3: Integrated Strategy, Ads & Career Prep

• Week 9–10: Paid Advertising — Google Ads, Meta Ads, LinkedIn Ads; budgeting, targeting, A/B testing
• Week 11–12: Freelancing & Career Building — portfolio, client acquisition, pricing, ethics, trends
• Final Project: Create a complete digital marketing strategy for a product or service

🌟 Bonus Elements

• Weekly “Strategy & Reflection” prompts
• Guest sessions with digital marketing experts
• Personalized feedback and mentorship